Warrick

Passed with Distinction

Passed with Distinction

Platinum Award - Web Designer of the year
Platinum Award - Painter of the year
Platinum Award - Illustrator of the year
Platinum Award - Designer of the year
Gold Award - Animator of the year

Database Programming using Visual Basic 6

Personal Computers and Networking Engineering

Currently, lead a talented team of multimedia creatives, providing strategic direction and overseeing all aspects of production to deliver high-impact campaigns across television, radio, and digital platforms.

This includes:

• • Conceptualising and executing innovative content strategies that align with brand objectives and resonate with target audiences.
  • Directing and managing the production of TV commercials, radio spots, and digital content, ensuring creative excellence and adherence to brand guidelines.
  • Collaborating with internal and external stakeholders, including marketing teams, production companies, and freelance creatives, to ensure seamless project execution and optimal results.
  • Maintaining a keen understanding of industry trends and emerging technologies to inform creative decisions and drive continuous improvement.
• Successfully mentor and up-skill internal team members while effectively collaborating with and creatively directing external production companies and freelancers to produce high-quality animation and live-action television commercials.
• Act as the creative lead and quality assurance expert, ensuring all final products meet the highest standards before broadcast.
• Develop and execute successful content strategies across television (SABC, e.tv, Multichoice), social media platforms (Facebook, Twitter), and DOOH for 360 campaigns.
• Spearheaded the creation of 50+ TV commercials (live action and animated) aired on all major South African television stations, 90+ radio ads (in English, Afrikaans, Zulu, Xhosa, and Sotho) for leading radio stations, and approximately 110 Squeeze backs featured during major sporting events (rugby, cricket, soccer, Olympics).

Over the past nine years, I have successfully built and led a dynamic Marketing Video and Animation team, comprised of over 16 creative professionals. In this role, I have been instrumental in creating content for both digital and television platforms, overseeing the entire process from conceptualization and design to execution and delivery. A key aspect of my responsibilities involves actively planning, coordinating, and managing all facets of video production for television and social media platforms.

As a leader, I guide and support my team, consistently upskilling both myself and my colleagues to drive maximum performance and ensure the delivery of projects at the highest standard. This includes collaborating with other creatives to produce 2D and 3D animations and directing third-party production companies during the creation of television commercials. My role extends to creating marketing content and television advertisements, involving direction, storyboarding, scriptwriting, and managing all aspects of pre-production, shooting, and postproduction, as well as sourcing and managing camera crews.

I serve as a Creative Lead, overseeing all content destined for television, ensuring video quality standards are not only met but exceeded. Additionally, I have ventured into radio commercial production, collaborated on LED banner content for local and international sporting events, and organized live broadcasts for special events, such as the Brentford Football Club announcement. My commitment to innovation and adaptability was evident during the COVID period, where I successfully implemented virtual interactions with our customers through Zoom, streaming video outcomes chosen by contestants and broadcasting on social media platforms like Facebook and Twitter. My passion for digital platforms is reflected in my strategic approach to engage audiences on platforms such as TikTok, Instagram, and YouTube. Throughout these endeavors, I have played a pivotal role in the business's growth, with our television ads, game shows, and Squeezebacks airing on prominent channels such as SABC, e.tv, and Multichoice, as well as having inserts on SABC and Supersport for shows like Phaka, a rugby television program.

Marketing recipe videos for Foodies of SA that live on Tiktok, Instagram, Youtube Shorts

I gave private online training for companies or individuals who required training away from their office, all training was tailored to their specific requirements.
Courses I trained where:
After Effects beginners and advanced
Premiere Pro beginners and advanced
Final Cut Pro X beginners and advanced

Conceptualized and produced marketing videos for clients, providing creative direction on all projects.
• Designed and developed websites.
• Optimised websites for Search Engines and ran online marketing campaigns.
• Created all graphic design for print and digital platforms.
• Ran workshops to assist businesses to create their own video content.
• Clients included National Bioproducts Institute, Mr Price, Unilever, Hillcrest Aids Centre, Harcourts, Homenet and Willowton Oil.

In my role, I assumed responsibility for the end-to-end process of video production, including filming, editing, storyboarding, and production of diverse content such as video presentations, corporate videos, and television advertisements. Proficient in Motion Graphic Design using After Effects CS4/CS5, I applied these skills to enhance visual elements in various projects. Additionally, I played a central role in Graphic Design, utilizing tools such as Cut Pro for video editing, Logic for radio adverts, and overseeing DVD Menu design. My expertise extended to managing Multi-cam productions.

As a key figure in the creative process, I provided comprehensive creative direction on all projects, contributing to the planning, management, and control of workflow within the graphic design department. My responsibilities included overseeing the quality control of productions and graphic design elements, ensuring that the final output met or exceeded established standards. This multifaceted role allowed me to contribute significantly to the overall success and quality of various visual and audio productions under my purview.

• Responsible for developing and maintaining companies website and Intranet.
• Produced Corporate videos and Television Commercials

• Motion Graphic Design

• Designed print advertisements for the Homeguide magazine.